Fashion is no longer about the choice of choosing between tradition and modernity; now, fashion encompasses finding a combination that feels both personal, expressive and timeless. Indo Western garments that make use of patola beautifully embody this essence. As the combination of the richness of the craft of heritage weaving with silhouettes/lines that are in rhythm with how a modern woman lives her life.
The Kutch region of India has always valued the craftsmanship associated with patola, as each garment is created using the intricate 'double ikat' weaving technique; thus, the final product represents not only the time and talent invested by the artisans involved in the creation process but also foundational/cultural ties to their roots. As this historic fabric is shaped into contemporary forms (through Indo / Western means), it takes on a very special quality. Therefore, these Indo Western items provide today's women with the opportunity to remain connected or influenced by tradition while expressing a sense of comfort or individuality.
The modern style of patola dresses, jackets, skirts, & co-ord sets is all about being multi-functional. These same pieces are appropriate for both days of holiday celebrations as well as for small family occasions or cultural evenings and celebrations. The bold pattern designs and deep colours associated with patola add an element of style to any outfit, while the use of clean lines and current tailoring techniques keeps the overall look fresh and relaxed.
The beauty of Indo Western Patola garments is that they exude elegance without weight. They create an impression of sophisticated confidence, with the addition of minimal accessories on a Patola dress or a tailored Patola jacket worn over a basic ensemble. They are designed to complement the wearer without overtly overpowering her. They enhance her presence and support an appreciation for meaningful fashion.
Modern women have moved beyond clothing as mere items of fashion to clothing as conscious decisions. Handcrafted, long-lasting and created to endure the test of time and fads, the Indo Western Patola naturally fits into this concept. To wear Indo Western Patola is to support skilled artisans and to have something with a story behind it.
The House of Patola designs Indo Western Patola pieces that have gained classic status due to their respect for the past and their graceful forward motion from it. Authenticity, intention and heritage resonate through the threads of each garment, proving that true style does not necessarily correlate with trends.
